SEO Packages & Pricing

Here’s the page most agencies hide behind “book a discovery call.” Our packages, their prices, what’s inside each — compare and decide like the adult you are. Every package is also orderable directly from the shop.

One-time packages

• Backlink packages — from $15–$20 entry tiers to premium and high-authority placements. All types compared under link building.
• Metric packages — DR 20–90, DA 20–70, TF 20–50, plus combo bundles that cover several metrics in one order.
• Audits and fixes — full audits, technical cleanups, on-page optimization by page count.
• Website work — builds, rebuilds, speed work, and location-page packages from 25 to 500 pages.

Monthly campaigns

Scoped to market competitiveness rather than sold as fixed tiers — a locksmith in a small city and a personal injury firm in Miami should not pay the same number. Most small-business campaigns land between $300 and $900 monthly, defined in a custom plan with exact deliverables before you commit. No contracts on any of it — see how monthly works.

Focused package pages

Local business? See local SEO packages. Buying links specifically? Link building packages breaks down every tier. Agencies buying volume: wholesale rates live under the white-label program.

Matching a Package to Your Actual Situation

A brand-new site with no rankings needs a different starting point than an established site that’s stalled. New sites usually start with a full audit plus foundational link building, establishing the base before layering on competitive tactics. Stalled sites, ones that ranked before and slipped, often need a technical or content diagnosis first, since something specific usually changed (a Google update, a competitor’s new content, a technical issue that crept in) rather than a general lack of effort.

Reading the Monthly Range Honestly

The $300-$900 monthly range isn’t arbitrary. A locksmith competing for “locksmith [small city]” faces a handful of real local competitors and needs proportionally less monthly work than a personal injury firm in a major metro competing against a dozen well-funded competitors for the same high-value keywords. Scoping the number to your actual competitive landscape, not a flat industry rate, is the entire point of the custom plan process.

What You’re Actually Paying For Each Month

A monthly SEO retainer, done properly, covers ongoing technical monitoring, new content production, link building at a sustained pace, and reporting on what moved and why. It is not a flat fee for “SEO happens somewhere in the background.” Every monthly campaign shows up in your dashboard with what was done that week, not a quarterly summary you have to trust blindly.

One-Time Versus Ongoing: How to Decide

If your problem is specific and fixable (a technical issue, missing schema, a slow site), a one-time package solves it and you’re done. If your problem is competitive position (ranking above other businesses actively also investing in SEO), that requires ongoing work, because your competitors aren’t standing still either. Most businesses end up doing both: fix the specific issues first with targeted packages, then maintain position with a monthly campaign.

Frequently Asked Questions

Can I start with a one-time package and add monthly later?
Yes, and it’s a common path. Many clients start with an audit and a few fixes, then move to monthly once they see the initial results.

Do you require a minimum contract length?
No. Monthly campaigns run month to month with no lock-in, cancel anytime, detailed under how monthly works.

Is the cheapest package ever the right choice?
Sometimes, if your need is genuinely narrow. The audit process is designed to tell you honestly when a smaller package covers your actual gap instead of upselling you into more than you need.

How do I know which package fits before I talk to anyone?
The free SEO audit is built exactly for this: an honest starting diagnosis before you spend anything.

A Realistic First 90 Days

Month one typically covers the audit and initial technical fixes, the unglamorous but necessary foundation. Month two adds content and link building based on what the audit found. Month three is usually the first point where early ranking movement becomes visible for less competitive keywords, though highly competitive terms take longer. This pacing is standard across the industry for legitimate SEO work; anyone promising meaningfully faster results industry-wide is setting an expectation that doesn’t match how search engines actually process changes.

What Makes a Package “Custom” Versus Off-the-Shelf

Off-the-shelf packages (a specific number of links, a specific audit scope) work well when your need matches the description exactly. A custom plan exists for the more common situation where your business has a specific mix of needs: maybe strong on-page content already but a thin backlink profile, or the reverse. The custom plan process starts with the same audit data, then builds a package around your specific gaps instead of your budget forcing you into an ill-fitting standard tier.

Understanding Where Your Budget Actually Goes

In a typical monthly SEO campaign, roughly a third of the budget covers link building, another third covers content and on-page work, and the remainder covers technical maintenance and reporting time, though the exact split shifts depending on what your specific site needs most. A brand-new site usually needs a heavier content and foundational-link weighting early on; an established site with strong content but a thin backlink profile shifts that ratio toward links. This is part of why a genuinely custom plan outperforms a fixed-ratio package for most businesses past the very first tier.

What “No Contracts” Actually Protects You From

A lot of the SEO industry’s worst reputation comes from long-term contracts that lock businesses into paying for underperforming work with no exit. Month-to-month billing means the incentive stays aligned correctly: if the work isn’t delivering, you can stop paying for it immediately rather than being locked into a term that no longer makes sense. This structure also means we have to keep earning the relationship every single month through results, not through a signed agreement.

Frequently Asked Questions

What’s a reasonable first step if I’ve never done SEO before?
The free audit is the right starting point regardless of budget size, since it tells you honestly what your site actually needs before you commit to any package.

How do you handle businesses in very competitive industries?
Highly competitive niches typically need a larger monthly investment and longer timeline for meaningful movement; this gets scoped honestly during the custom plan process rather than promised away.

Is there a package specifically for e-commerce sites?
E-commerce campaigns typically combine technical work (site speed, product schema), content, and link building at a scope defined by catalog size, discussed in the custom plan.